KILI PHOTO CANVAS, CUTTING-EDGE TECHNOLOGY IN PHOTOGRAPHY USED FOR THE FIRST TIME IN THE WORLD BY A LOCAL COMPANY

Each year, Tanzanians and Citizens from all corners of the world meet in Moshi in Kilimanjaro to participate in the famous "Kili Marathon" that is sponsored by Tanzania Breweries Limited (TBL) through its Kilimanjaro Premium Lager beer. Kilimanjaro has been sponsoring the event and bringing refreshing moments to Tanzanians in Moshi for 18 years now.

In March this year, Kilimanjaro Premium Lager decided to do something different and introduced for the first time, an advanced photography technology during the marathon that placed the brand as an innovation leader globally. This technology developed by AIMGroup Tanzania is known as Kili Photo Canvas and is a unique system that captured runners' photos as they were running the marathon and sent it directly to their phone via WhatsApp.

Continue reading »